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Jan

23

NYT invests in Wordpress


You read that right.  From the New York Times article, “Times Company in Group Investing in Blog Publisher,”:

Automattic, the commercial arm of the popular WordPress publishing platform for blogs, has received $29.5 million in financing from four companies, including a small portion from The New York Times Company.

WordPress is open-source software used by bloggers to publish posts. Its chief competitors are Blogger (owned by Google) and TypePad (owned by the software company Six Apart).

Automattic received $1.1 million in financing about two years ago. Polaris Venture Partners, True Ventures and Radar Partners were joined by the Times Company in the second round of financing.

Does it mean anything to you, especially if you use Wordpress?

Martin A. Nisenholtz, the senior vice president for digital operations of the Times Company, said the company hoped to improve the publishing technology at the foundation of WordPress and harness the platform’s ability to aggregate blog posts.

“As we’ve adopted blogging and started to treat it as a mainstream publishing platform, there are all sorts of things we might do going forward to improve our approach,” he said.

Citing a potential application of the technology, Mr. Schneider said blog posts from across the Internet could be featured alongside stories on The Times’s Web site. [my emphasis]

Hmm. How do you suppose that will work with blogs that use Wordpress but that have a Creative Commons License on it?

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By Jill Miller Zimon at 3:45 pm January 23rd, 2008 in Blogging, Business, Media, Tech 

Comments

One Response to “NYT invests in Wordpress”

  1. 1 Amoxicillin. on January 26th, 2010 4:33 am

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