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Feb

3

Controversy over phone surveys in CA: message testing or push polling?


A few folks are lining up on the push poll side of a recent survey conducted by phone in California. But Pollster.com says the content of the call seems more akin to message testing.

Is either method necessary or acceptable?

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By Jill Miller Zimon at 9:50 pm February 3rd, 2008 in Barack Obama, Campaigning, Elections, Hillary Clinton, John Edwards, John McCain, Politics, Tech, WH2008 

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One Response to “Controversy over phone surveys in CA: message testing or push polling?”

  1. 1 More reports of anti-Obama slanted push polling of Jews | Writes Like She Talks on September 17th, 2008 7:32 am

    [...] I’ve written before about this push poll v. message test stuff, I don’t really care about this distinction or how the practice is justified – this is wrong, feels wrong, sounds wrong.  I’m doing a little more checking on the sense of what this was and whether it’s acceptable, or should be acceptable. [...]

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